Internet Marketing Package
Position Front Page has designed a comprehensive Internet Marketing Package for large websites or online e-commerce websites that demand higher conversion rates.
For the duration of the contract, Position Front Page, in addition to our normal scope of work listed below, will act as your internet marketing team. Think of us as an extention of your marketing department. We are there to guide and direct your website so that it maximizes every possible conversion. Our goals are measured by your ROI.
Scope Of Work
It all starts with a comprehensive analysis of your present website. This is known as a website Audit. Position Front Page will will review items like, layout, colors, content, speed, robot friendly, user friendly, mobile usability, navigation, internal link structure, external link structure, and many other items.
We will also bench mark your website's present position and determine who your primary competitors are. Then we will set some goals and targets.
Finally we will prepare a report and submit our findings to the client.
Layout & Design
Depending on the finding of the website audit a determination will be made as to whether or not the website needs to be recoded or redesigned. In some cases, with really big websites that have Content Management Systems in place and have thousands of pages recode and redesign are out of the question. Thus this part of the package can be deleted.
In the case of smaller websites it highly recommended to do this part first before anything else is even attempted. Remember that website design and web development are essential Internet Marketing components. We always advise to "Begin With A Solid Foundation".
More than likey, but it will be determined by the website audit, the website in question will need the full services of our Advanced SEO Package. Again here benchmarks will be collected and used to create goals and reports will follow detailing our findings and plan of action.
This is perhaps the easiest and fastest way to generate traffic to a website. With our internet marketing package and after the website audit, we will be able to suggest an effective Search Engine Marketing budget. Now as you already know Search Engine Marketing is about buying ad space on major search engines' results pages or buying advertising on portal pages and directories. By doing so this money spent will drive traffic to a website. That is why the budget is extremely important. But in some cases the budget set by our Search Engine Marketing Package is a great way to start an SEM campaign.
Adding social media optimization into your internet marketing package is very important. Our social media package has the ability to create or enhance your brand's awareness. And as we all know when we have brand awareness we also have customer trust and loyalty. This helps generate sales. It is a fact and it is extremely important for any e-Commerce website.
Analytics, Reports & Planning:
Website analytics and reporting is the strength of this internet marketing package. We collect data from various sources, we analyze it and then report it to our clients monthly.
Meetings are setup for the first week in the month. During the meetings the stats will "come to life" and we will be able to see trends and plan for promotions and campaigns.
Planning in advance is crucial. Successful internet marketing campaigns require time to build so it is imperative to plan way ahead.
Contract Duration: 12 Months
Cancelation Clause: After 6 months with one month notice. (deposit non refundable)
Support Service: Inquiries by email or telephone and personal visits / meetings.
Client Intervention: Very little is required.
Included in this proposal
All the services provided by the three main packages, SEO Advanced, SEM, and SMO, will be included in this internet marketing package.
Website design and web development services are not included in this internet marketing package. But we can negotiate a price to include them if the client so wishes.
This internet package can be tailored to the client's needs or budget. Any of the listed services, above, can be removed or altered.
Access - Position Front Page must have access to the website's coding structure or at least be able to communicate with the people or person who do have access. Position Front Page should also be permitted access to the server or hosting package's admin section. At minimum be able to communicate with those that do have access.
Service - Each request for this package will be reviewed by the company's Managing Director. Position Front Page reserves the right not to provide services for this package to websites it deems inappropriate.
Cost & Information
There are far too many factors present and therefore it becomes impossible to fix a price for this package. The only price we can provide is for the Website Audit.
35,000 THB plus VAT
After the audit should the client wish to continue with services from Position Front Page we will subtract the cost of the audit from the package price the client and Position Front Page agree on.
For more information or to get a quote on this internet marketing package please click here.